June 12--14, 2026   San Francisco

Build your AI.
In a weekend.

The only AI systems your business needs, built with you -- not for you, not on a slide deck -- in 3 days with expert guidance. You walk in with a business. You walk out with AI running inside it.

Secure Your Spot -- $1,500 See what you build
Event Details
Dates June 12--14, 2026
Location Frontier Towers, SF
Format In person, hands-on
Audience Women founders
$1,500
Full 3-day experience
Only 50 spots -- filling fast
Reserve Your Seat
What We Keep Hearing

You already know you need AI.
That is not the problem.

The problem is knowing where to start -- and knowing who to trust. Here is what every woman in this room has said.

"I don't know which AI tools are actually safe."
Unvetted tools are accessing files and accounts. Meta is blocking accounts running AI ads. You need to know the difference before you plug anything in.
"I've bought courses. I still haven't done anything."
Learning about AI and implementing it in your specific business are two completely different things. Courses don't follow up. This weekend builds it with you.
"Things are changing so fast. I don't know where to start."
You know you need to move. You need someone credible to tell you exactly what to do, in what order, for your business. That is what this weekend is.
What You Build

Three systems. Three days.
All live before you leave.

This is not a course. Every session closes with something running in your actual business. Not a draft. Not homework. Live.

1
Friday, June 12 Your AI Brain

Your personal AI co-founder, configured for your specific business. The intelligence layer that makes everything else possible. Available 24/7.

  • Claude Project set up for your business
  • Brand voice, SOPs, and context loaded
  • Memory that updates as you work
  • Your team can use it too
2
Saturday, June 13 Your Content System

Stop creating one piece at a time. Build the system that multiplies one idea into 27 pieces of content that sound exactly like you.

  • Content multiplication system built
  • AI search (AEO) optimization live
  • Content prompts trained on your voice
  • Automated scheduling workflow
3
Sunday, June 14 Your Lead Engine

From conversation to client, automatically. Your lead gen and outreach system, built and tested before you pack up Sunday afternoon.

  • Lead qualification workflow
  • Proposal generation system
  • Automated follow-up sequences
  • DM automation live
What This Changes

You already run the business.
Now get more leverage from it.

See how this weekend changes what is actually possible -- depending on what kind of founder you are.

You run a service business and spend too much time on delivery
Consultants, coaches, agencies, freelancers
+
Right now

Every client deliverable starts from scratch. You spend 3 hours on a proposal that looks like the last one. Your onboarding is a copy-paste from an old email. The client experience depends entirely on how much energy you have that day.

After this weekend

Your AI Brain knows your methodology, your voice, and every client context. A 15-minute discovery call generates a personalized proposal automatically. Onboarding emails send on their own. You spend your time on strategy -- not admin.

You sell products and struggle to stay visible consistently
Product founders, e-commerce, DTC brands
+
Right now

You know you should be posting more. But content takes time, and you are running a business. You batch a few posts on Sunday night and go quiet for two weeks. Your audience does not see a pattern. Neither does the algorithm.

After this weekend

One piece of content becomes 27 across platforms automatically -- all in your voice. You are showing up on Instagram, email, and AI search results you did not know existed. New buyers find you through questions they ask ChatGPT. Your content works while you sleep.

You are building a new venture and need to move fast
Early-stage founders, side-hustles turning serious
+
Right now

You are doing everything. Sales, content, operations, product. Every hour spent on one thing is an hour stolen from another. You know AI could help but do not have time to figure it out.

After this weekend

You leave with three systems running that do not require your time to maintain. Your AI Brain handles context so every output sounds like you. Your lead engine works between calls. You are operating like someone with a 5-person team -- without the payroll.

You have a team and the bottleneck is always you
Established founders, small business owners, executives
+
Right now

Your team is waiting on approvals. Briefs. Answers. Every decision routes back to you. You wanted to grow the business and instead you became the bottleneck inside it.

After this weekend

Your AI Brain holds the institutional knowledge your team used to come to you for. Drafts get generated in your voice without waiting on you. Your team moves faster. You focus on the decisions only you can make.

Why This Is Different

Most events teach.
This one builds.

This room exists because learning about AI and implementing it are not the same thing.

This Is Not
  • A course where you watch someone else build
  • A 500-person conference with panels
  • A framework you implement later
  • Generic tools that do not fit your business
  • AI hype with no real substance
  • Something that replaces you or your team
This Is
  • Done-with-you implementation in your real business
  • 50 founders, real attention, real builds
  • 3 days, 3 systems, nothing left for homework
  • Expert-guided, vetted, safe tool selection
  • AI that amplifies you -- not replaces you
  • Built for women founders, period
Why Safety Matters Now

AI is not the advantage.
Using it safely is.

We are in the early-internet moment for AI. The wrong tools are everywhere. Some are accessing files and accounts without you knowing. Others will get your ad accounts permanently blocked.

This weekend teaches you exactly which tools are safe, which are overpromising, and which are non-negotiable -- so you move fast without the risk.

Everything we use is vetted
Every tool in the stack has been tested in real businesses. We only build with what we use ourselves.
You stay in control
No autonomous agents touching your accounts or data without your explicit approval. Full transparency.
You learn what to avoid
You leave knowing exactly which AI trends to skip and which vendor claims are not real.
Practitioner, not presenter
Arjita runs two businesses with AI. You are learning from someone who does this daily, not someone who talks about it.
Who This Is For

You are good at what you do.
Now get AI doing the rest.

This weekend is for women founders who are ready to do -- not just learn.

+
You are running a real business, not just exploring AI
You have clients, revenue, or real traction. This weekend builds on what already exists -- it does not start from zero.
+
No technical background required -- at all
If you can use email and a browser, you can build everything this weekend. Arjita runs two companies with zero engineering team.
+
You want implementation, not just inspiration
You have sat through enough courses and left with good notes and no change. This room builds something live before you leave.
+
You want to be in a room with women like you
50 women founders who take their business seriously, think about the future, and are not afraid to move. That is the room.
Your Hosts

Two women who have built it.
Not just talked about it.

Arjita Sethi
Arjita Sethi
Build with AI -- Lead Builder

A few years ago, Arjita made a decision: she would build everything herself using AI -- no agency, no dev team, no full-time employees running the day-to-day. Today she runs three revenue-generating brands, vibe coded the Shaanti Ayurvedic wellness platform from scratch, and keeps her total annual operating cost under $60,000. She works three days a week. She is not an AI theorist. She is proof that this is possible -- and she will be building with you, not presenting to you.

  • Professor of Entrepreneurship, San Francisco State University
  • Advisory Board, Nasdaq Entrepreneurial Center
  • Advisory Board, Harvard Business Review
  • Founder, Build with AI (buildwithaiclub.com)
  • Certified Ayurvedic health teacher
Brielle Cotterman
Brielle Cotterman
Influential Leader Agency -- PR Strategy

Brielle has spent her career making women founders visible in the rooms that matter. She knows the communities where women founders actually live -- and how to help them tell stories that convert. She co-created this event because she kept hearing the same thing from every woman she works with.

  • Founder, Influential Leader Agency (ILA)
  • PR strategist for women-led businesses and executives
  • Connected to Entreprenista, Gurl Mob, and women in business media
  • Specialist in earned media and thought leadership strategy
"Women founders are not behind. They are one weekend away. The tools are here. What has been missing is a room where someone builds it with you."
-- Arjita Sethi
Questions

Frequently Asked

Do I need any technical background?+
None at all. This is specifically designed for founders who are not developers. If you can use email and a browser, you can do everything in this weekend. Arjita runs two companies using AI with no engineering team. That is the model we are teaching.
What AI tools will I actually be using?+
Primarily Claude (Anthropic) and Replit -- the same stack Arjita uses to run her businesses. Both are browser-based. No downloads, no technical setup. We also walk you through which AI tools are safe to use and which are not, so you leave with a vetted stack for your business.
I'm already using ChatGPT. Is this still relevant?+
Yes. You will leave understanding exactly what each tool does and why Claude is the right choice for building business systems. We also cover what separates AI that helps from AI that creates risk -- something most tools will not tell you.
Why is this limited to 50 people?+
Because we are building in your actual business -- not filling a room and projecting slides. Genuine implementation requires real attention. 50 is the maximum where we can do that well. This number will not expand.
What do I leave with exactly?+
Three live AI systems inside your actual business: your AI Brain (a Claude Project configured for your specific business), your content multiplication system, and your lead generation workflow. Not drafts. Not prototypes. Live and running before you leave Sunday.
Who handles registration and payment?+
Registration and payment are managed by Frontier Towers, the venue. They handle the full process including any refunds if needed. The link below goes directly to their registration system.
What do I need to bring?+
Your laptop, your business, and an open mind. We will have everything else. A pre-weekend email sequence will walk you through any setup needed before you arrive -- nothing complex.
Reserve Your Seat

50 women founders.
This room does not expand.

Full 3-Day Experience
$1,500
Per founder  |  June 12--14, 2026  |  San Francisco
  • +
    3-day live implementation experience
  • +
    AI Brain built for your specific business
  • +
    Content multiplication system live
  • +
    Lead generation workflow built and running
  • +
    Vetted AI tool stack you can trust
  • +
    Small group -- 50 founders maximum
Filling fast -- announcement April 16
Reserve Your Seat Now